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Marketing Campaign Manager

Randstad Sourceright

This is a Full-time position in Smyrna, DE posted June 7, 2021.

++This is a contract position++

About Product Marketing ECM

The Product Marketing ECM team develops broad based awareness and engagement programs for our partnership portfolio.

This role will support campaign owners in the coordination of those efforts, including creative oversight and ensuring consistent assets are delivered for execution, obtaining internal and partner approvals, impact planning and reporting for campaigns.

Overall purpose of role

This Product Marketing ECM role is pivotal to the successful execution of our Product Marketing spend and engagement programs.

This role will be instrumental in delivering key components of marketing campaigns, managing Partnership campaigns in the Ad Server Channel, identifying efficiencies and driving overall process improvements to help deliver for our Partners.

The ideal candidate for this role will thrive in a fast paced environment, be able to work collaboratively across various departments, manage multiple projects/initiatives at once and demonstrate a strategic/creative marketing mind-set.

Key Accountabilities

o Lead/Support Adhoc Product Marketing Campaigns (Planning, Development, Execution/Hand off)

o Provide cross functional support for the Product Marketing ECM team

o Manage the priortiziation and delievery of Digital Ad Server / Banner campaigns across various Partners

o Perform check and challenege for marketing assets

Stakeholder Management and Leadership

o Maintain and grow relationships across Project teams, Channel Leads, Technology and Creative Agencies/Management Team

o Appropriately update and engage Management, as needed

Decision-making and Problem Solving

o Will need to work within the organization to facilitate decisions and solve problems.

o Understand roadblocks and work within the organization to identify and implement solutions.

Risk and Control Objective

Ensure that all activities and duties are carried out in full compliance with regulatory requirements, Enterprise Wide Risk Management Framework and internal Barclays Policies and Policy Standards

Person Specification

Essential Skills/Basic Qualifications:

· 4-year college degree in business or other relevant field

· 4+ years’ experience in a major corporation or ad agency supporting marketing / project management strategy or as an account executive

· A blend of experience and knowledge in communications, project management and agency management.

· Strong communications skills
– both written and spoken.

Desirable skills/Preferred Qualifications:

· Basic HTML, Photoshop (CS 5 or greater), content service

· Knowledge of server-based software and tools or the ability to learn them

· Candidate should be detail oriented and work well in cross-functional teams

· Creative acumen
– an experienced and strong eye for multi-channel creative execution (email and social execution)

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