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Marketing CRM & OPs/Measurement Analytics Leader (REMOTE)


This is a Full-time position in Smyrna, DE, United States, DE posted June 7, 2021.

As a Marketing CRM, Ops & Analytics leader for Acxiom, you will be responsible for strategic leadership for the overarching marketing operations, focusing on marketing CRM management, and overall marketing measurement and analytics.

You will own and manage Acxiom marketing automation and marketing CRM database systems for the purpose of generating, distributing, and reporting on the marketing funnel and overall lead process.

You will own the overarching establishment and maintenance of scalable processes within the department that guarantee best practices in lead, marketing funnel and campaign management.

You will use technical expertise and detailed understanding of system capabilities to maximize automation and process effectiveness.

You will not only provide strategic leadership, but you will get hands-on executing system requirements to help achieve our marketing CRM, automation and analytics strategy vision and objectives.

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